Fiche technique
Format : Broché
Nb de pages : 182 pages
Poids : 339 g
Dimensions : 18cm X 24cm
ISBN : 978-2-326-00191-6
EAN : 9782326001916
The new digital horizons
what are the digital revolution trends ?
Quatrième de couverture
Management in action
The new digital horizons
What are the digital revolution trends ?
Digital is at the forefront of current changes in businesses...
¤ platform economy,
¤ « uberisation »,
¤ new financial models,
¤ boom of connected objects,
¤ changing uses across various terminals,
¤ user experience,
¤ impact on training and education,
¤ links between digital and governance.
These are all major issues that managers, executives and entrepreneurs are facing nowadays. Each one of them is discussed clearly and precisely throughout the different chapters of this book.
Illustrated by practical exercises and examples, this book is intended for students as well as practitioners who are eager to understand the digital challenges their organizations are facing.
Audience : management, business and economics students ; continuing education, professionals.
